RAZER LAUNCHES ITS DIGITAL GAME STORE
RAZER LAUNCHES ITS DIGITAL GAME STORE
The Razer Game Store rewards customers with zSilver loyalty rewards credits for any purchase.
IRVINE, California – Razer™, the leading global lifestyle brand for gamers, today announced a new digital distribution platform for PC games – the Razer Game Store – which goes live globally today.
The Razer Game Store (gamestore.razer.com) offers instant access to thousands of digital games and rewards customers with every purchase. Games are delivered in the form of Steam or Uplay product keys.
With Razer’s global leadership in gaming peripherals, laptops and software, the Razer Game Store is the next step in its expanding ecosystem for gamers.
Get Games, Get Rewarded
When gamers buy games from the Razer Game Store, they get access to exclusive offers, Razer Game Store vouchers, discounted Razer peripherals on the RazerStore or other perks.
In addition, gamers will also earn zSilver loyalty rewards credits with each purchase on the Razer Game Store, including credit card transactions. Paying instead with zGold grants even larger zSilver rewards.
With its unique rewards system , buying a game from the Razer Game Store grants more value than in any other digital store as gamers are then able to redeem their rewards for other Razer products and more each time they checkout.
“As gamers, we know the importance of a good deal and the Razer Game Store delivers that to everyone,” says Min-Liang Tan, Razer co-founder and CEO. “We have been delighting gamers with our high-performing peripherals, laptops and software, and we’re now also able to provide the content itself that fuels their passion.”
At launch, the Razer Game Store will go live in the United States, United Kingdom, Germany, and France with localized content, prices, payment methods, and customer support. The remaining countries of Europe are supported with an English version of the store with prices in Euro currency.
Other countries are supported through a global storefront with prices based on US dollars.
The Razer Game Store Promise
The Razer commitment to customers and to the industry is demonstrated by:
- Selling only officially authorized keys – Razer works with many publishing and developer partners to make sure that all games sold on the Razer Game Store are fully licensed.
- Providing Razer rewards for every purchase –Razer commits to rewarding gamers each time they check out with unique offers like zSilver bonuses, vouchers and hardware discounts.
- Razer Exclusive Deals – Deals marked as Razer Exclusive feature great promotions and rewards exclusive to Razer.
The catalog for the Razer Game Store features the industry’s biggest names including Ubisoft, Bethesda, Bandai Namco, Deep Silver, Rockstar, and many more. Gamers will see the year’s most anticipated titles such as “The Crew 2” and “Pillars of Eternity II: Deadfire”, among past hits like “Grand Theft Auto V”, “Tom Clancy’s Ghost Recon: Wildlands”, “Cuphead” and “Dishonored: Death Of The Outsider”.
Ubisoft Launch Promotion
The Razer Game Store will kick off with Ubisoft and Razer bringing gamers exclusive deals on some of the French Publisher’s best games and franchises.
Look out for the opportunity to save up to 75% on games like “Assassin’s Creed Origins”, “Watch Dogs 2,” “Far Cry 4,” “South Park: The Fractured but Whole”, and “Tom Clancy’s Rainbow Six: SIEGE”. rzr.to/RGSLaunch
Razer Game Store customers can expect to see a new selection of exclusives and rewards on a rotating group of four games each week. The first selection of Razer Exclusives include: “Far Cry 5”, “Assassin’s Creed: Origins”, “Ni No Kuni II: Revenant Kingdom”, and “Wolfenstein II: The New Colossus” . Not only are these games discounted up to 50%, but their purchase includes a Razer Game Store voucher of up to $15, double zSilver rewards, and a $10 voucher on Razer peripherals purchased on RazerStore. rzr.to/RGSExclusives
10,000 Steam keys for the indie game Furi sponsored by the Razer Game Store will be given out on a first come first serve basis with sign-ups managed through to rzr.to/RGSGiveaway
Razer™ is the world’s leading lifestyle brand for gamers.
The triple-headed snake trademark of Razer is one of the most recognized logos in the global gaming and esports communities. With a fan base that spans every continent, the company has designed and built the world’s largest gamer-focused ecosystem of hardware, software and services.
Razer’s award-winning hardware includes high-performance gaming peripherals, Blade gaming laptops and the acclaimed Razer Phone.
Razer’s software platform, with over 40 million users, includes Razer Synapse (an Internet of Things platform), Razer Chroma (a proprietary RGB lighting technology system), and Razer Cortex (a game optimizer and launcher).
Razer services include Razer zGold, one of the world’s largest virtual credit services for gamers, which allows gamers to purchase virtual goods and items from over 2,500 different games.
Founded in 2005 and dual-headquartered in San Francisco and Singapore, Razer has nine offices worldwide and is recognized as the leading brand for gamers in the USA, Europe and China. Razer is listed on the Hong Kong Stock Exchange (Stock Code: 1337).