Breaking News: Rentrak Reports 2015 North American Box Office Crosses $11 Billion Mark for First Time in Movie Histor
PORTLAND, OR (DECEMBER 29, 2015) – Rentrak (NASDAQ: RENT), the leader in precisely measuring movies and TV everywhere, today announced the North American box office crossed the $11 billion benchmark for the year on Tuesday, December 29, 2015, making 2015 the highest-earning year at the North American box office in movie history.
A wide assortment of movies brought enthusiastic patrons to movie theaters across the U.S. throughout the year, giving the industry its biggest overall revenue in North American box office history, with a total of $11.1 billion projected for the calendar year through Thursday, December 31. The previous record was set in 2013, which brought in $10.919 billion to the North American box office at year-end.
“Hollywood built the perfect box office beast in 2015, with one hit movie after the next, week after week, exceeding expectations with a regularity that made it look easy. With records falling like dominoes, the revenues just kept building as audiences flooded multiplexes in huge numbers,” said Rentrak’s Senior Media Analyst, Paul Dergarabedian. “A diverse and compelling selection of great titles, big and small, from every studio fueled an extraordinary level of interest by patrons who seemingly could not get enough of the big screen experience in 2015.”
Many notable records fell this year, with virtually every month posting a new benchmark for North American box office revenue. The year’s records included: the biggest January weekend gross with “American Sniper,” the biggest February opening weekend with “Fifty Shades Of Grey,” the biggest April opening weekend with “Furious 7,” the best June opening weekend with “Jurassic World,” the biggest September debut with “Hotel Transylvania 2,” and December’s “Star Wars: The Force Awakens” taking over the top spot for all-time opening weekend.
Below is a list of the top 10 highest-earning years at the North American box office:
Rentrak – Historical Full-Year North American Box Office Totals
|Rank||Year||Calendar Year Total||% Change vs. Previous Calendar Year|
|1||2015 – Est.||$11,100,000,000||7.2%|
Rentrak (NASDAQ: RENT) is the entertainment and marketing industries’ premier provider of worldwide consumer viewership information, precisely measuring actual viewing behavior of movies and TV everywhere. Using our proprietary intelligence and technology, combined with Advanced Demographics, only Rentrak is the census currency for VOD and movies. Rentrak provides the stable and robust audience measurement services that movie, television and advertising professionals across the globe have come to rely on to better deliver their business goals and more precisely target advertising across numerous platforms including box office, multiscreen television and home video. For more information on Rentrak, please visit www.rentrak.com.